Local musician Capso is the face of Augustine’s Autumn/Winter 2016 collection. The “Formal De Hyde” Collection was revealed at the recent Mercedes-Benz Fashion Week 2016 with a focus on “genderless tailoring”.
The Congolese-born South African musician epitomises the essence of the collection, according to Augustine designer Justine Coetzer: “Our clothing is made for the individual who wants to stand out and be noticed and we believe that Capso embraces that in a truly authentic manner.”
The Augustine “Formal De Hyde” Collection has a strong African feel and combines formal or tailored attire with digital animal (or hide) prints. It’s all about attention to detail with a focus on the use of natural textures, leather craftsmanship and traditional tailoring.
Capso runs his own recording studio in Johannesburg. He is no stranger to the limelight with a number of hits under his belt, as well as collaborations with Wyclef Jean and Akon.
He said: “I was attracted to Augustine because the pieces are futuristic and advanced. Some of the garments allow for the integration of technology with practical design. I love that!”
Capso points out that the range is really unique in the fact that it pushes boundaries in terms of creativity and, he says, the leatherwork and attention to detail is unlike anything he has seen before. “I think Justine is a true artist and a forward-thinking innovator. Her stuff is mad classy, but provactive with heart-stopping style.”
Men’s tailor, Augustine Made to Measure, is situated in Parkhurst, Johannesburg. Follow the store on Facebook or tel: +27 (0) 11 447 1566.
All images by Simon Deiner for Mercedes-Benz Fashion Week 2016.