Sawubona is South African Airways’ official in-flight magazine. Through rich and vibrant content, covering an inspiring array of travel, business and lifestyle articles, it highlights the best of South Africa and the continent. It is a platform that supports SAA’s mission of bringing the world to Africa and taking Africa to the world.
Sawubona is owned by South African Airways and published by Ndalo Media. The magazine is distributed on all SAA flights, domestic and international. It has a circulation of 90 000 and a reach of 700 000. Ndalo Media is a multi-platform media company founded in 2007 by entrepreneur Khanyi Dhlomo.
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